Architects & Their Designs
East West Development Co. , Ltd.

 

The classic Thai style house embodies the cultural history of a previous lifestyle. Between the seasons of harvesting crops and preparing the soil to newly sow the earth, the wood was cut, the interlock joins shaped, pillar posts were set and triangular gables were elaborately carved.


When everything was prepared, twenty or thirty neighbours from the village would then get together to assemble the new house in a matter of days. "It's was a 'knock down' method of building. "explains Suchja Pinyochon, Managing Director of East West Development Company. The process would be finalized with a party to celebrate the new home.

Thai society has all but lost this idyllic communal lifestyle along with the knowledge of the technology and skills to build in the old fashioned way. While aesthetically appealing, "Classical Thai architecture is not convenient, nor is it practical. "says Suchja, "especially when you consider materials. The contemporary Thai style house is considerably modified especially when applied to European tastes. Solid walls instead of dividers provide soundproofing. The spaces are enlarged, particularly in the kitchen and bathrooms. "Nevertheless, the beauty of Thai style and moreover the Thai identity is retained in the modern version of these homes.

East West Development stands between old generation Thai architects and 'Generation X'. Khun Suchja spoke to me of a personal interest to preserve the old knowledge and a life project to transfer this knowledge to the next generation, which he fears might otherwise disappear. He recognizes himself as a transitory force between the old school of educators and the formation of a mature postmodern Thai identity.

"The relationship between senior and junior architects within a firm involves teaching every day, "Khun Suchja notes. "First you study theory but then you need to practice and receive correction to master the pronunciation, "says Suchja, drawing a comparison to language learning. "In my youth, I was overconfident. "continues Suchja. "But as I grew older I realized that there is much more to learn in order to apply design. You need to learn about philosophy, psychology, social development and the environment. Then you have to keep up to date. "

Padcha Sakulsupitch, Director of East West Development Company, an equal partner in the company, talked enthusiastically about their urban design research projects for Phuket Town and Patong Municipal Offices. One outcome of their studies is the comprehensive 'Phuket Development Guideline', which appropriately begins with a review of the history of Phuket development, examining the existing tourist areas, their problems and proposes suitable improvements.

About sixteen years ago, the first ideas for advancement were borrowed from sites in Hawaii and California. Designs for buildings were copied from photographs without considering the specific Thai climate and requirements. The more recent trend, within the past five to eight years however, has been to give more attention to the Thai environment, fitting buildings into the hillsides and contours of the natural landscape and studying Thai temple architecture and other edifices in order to aid the development of a Thai identity in the island's modern architecture.

Long term planning according to the guide, includes the Serena Park proposal for the north of the island, close to Sarasin Bridge and the Phuket Harbour concept that involves land reclamation in order to accommodate a large convention facility. East West Development Company has designed a Heroines' Monument Historical Park, covering an area of almost a hundred rai, created to serve social needs as well as acting as a tourist destination that will bring in income. The planned cultural village, museum, library, recreation area, fitness park, outdoor theatre and amphitheatre will be able to accommodate exhibitions and provide a much needed concert venue.

The company profile of East West Development lists an extensive record of private homes, commercial properties and government buildings, mostly of modern design, aside from research and master planning. The range of their work includes everything from preliminary design, interior design, landscaping and project management through to the finished property.

Asked how they manage to fulfill their heavy schedules, Khun Padcha and Khun Suchja claim, "We work eight days a week. "As Khun Padcha explains "Thai people don't tend to compartmentalize their lives the way that westerners do. "Instead, their social life, family life, and work are intermixed. The partners still maintain contact with their university fellows through a local Chulalongkorn University alumni club with year round activities. Besides having graduated from the same university, Padcha and Suchja have both worked for a number of years in Malaysia, where Suchja led award winning design teams. Khun Sudhja also worked in Singapore early in his career.

"You have to be an expert in something. "Khun Suchja, remarks, sighting inherited family values. With a numerous private homes, offices and showrooms in the company portfolio, Khun Suchja says he aims for "a narrower, more focused goal. Our specialty is resort and tourism development"

"A current project is a five star resort on Naga Island. Workers brought down from Chang Mai where they still have the skills to build in the classical Thai style will build it entirely of wood in the old style of construction. It will be a case study for the new generation in ways to preserve the old knowledge. "

 

Tropical Living: June 2003, Volume 3 Issue 1


House
of Peace:

Six-thirty in the evening finds you enjoying your favourite cocktails on the deck above the waterfall as you mingle with your lover, your friends, and neighbours, watching the afterglow of sunset . . .

Click for more.

Eco Homes:
The development of air conditioning and artificial lighting has caused a shift from local, traditional architecture to a form that can be implemented on an international scale. Whereas aspects like local weather conditions. . .

Click for more.

Baan
Champaka:

A person of exquisite looks normally has the same facial features as the rest of us lesser mortals, but it is the way that those features are put together that separates beauty from the mundane. That certainly. . .

Click for more.

Paradise
Under Any Skies:

I have been watching Baan Thai Cherng Lay from a distance over
the past year or so as it has taken root in the mountainside overlooking
Surin and Bangtao beaches. . . . .

Click for more.

Many of the properties on this site are for sale or for rent.
If you wish to know more about them don't hesitate to CONTACT US HERE


Copyright © 2005 by
Kinnaree Media Marketing Co. , Ltd. All Rights Reserved.
10/24 Kwaang Road, Phuket 83000, Thailand
Tel: +66 76 263 737-8    Fax: +66 76 224 113
E-mail: Contact Us Here


Web design by Andaman Graphics Phuket

 

 
 
 
 
Last Minute Hotels